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a short, easily remembered phrase used by an organization so that people will recognize it or its products: The UK grocer decided to drop its 30-year-old ...
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strapline in British English (ˈstrępˌlaɪn ) noun. a subheading in a newspaper or magazine article or in any advertisement. Collins English Dictionary. ...
Tagline
In entertainment, a tagline is a short text which serves to clarify a thought for, or is designed with a form of, dramatic effect. Many tagline slogans are reiterated phrases associated with an individual, social group, or product. Wikipedia
Strapline definition: a subheading in a newspaper or magazine article or in any advertisement. See examples of STRAPLINE used in a sentence.
Noun. strapline (plural straplines) (journalism) A secondary heading or headline, especially one printed above another.
Feb 2, 2016 · A strapline sums up the essence of a brand or company. It does more than describe what the product does; it should encapsulate what the company ...
Dec 22, 2019 · A short, snappy sentence giving a summary of the benefits a brand can offer summarizing its brand positioning.
Quick Reference. A memorable slogan associated with a specific brand, for example 'The future's bright, the future's Orange', or BT's 'It's good to talk' or L' ...
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Strapline Definition ... A secondary heading, especially one printed above another. Wiktionary. (UK) A memorable slogan attached to a commercial brand.
There is one meaning in OED's entry for the noun strap-line. See 'Meaning & use' for definition, usage, and quotation evidence.
At a very pragmatic level, a strapline is the short line of text you often see underneath a brand's logo – ... That's one definition of a strapline. The wider ...