In one embodiment, the present invention is an improved interactive television system and method for t-commerce. In this embodiment, the present invention relates to a method for facilitating transactions by a user through a television system including a playback device. The method includes providing...http://www.google.com.au/patents/US20040010806?utm_source=gb-gplus-sharePatent US20040010806 - Method and system for facilitating advertising and T-commerce transactions in connection with content stored on a storage medium