Systems, devices and methods for providing user access to broadcast content in combination with user access to short-range communication content, such as RFID tag content or the like. A broadcast medium, such as Radio Data Broadcast, that provides for broadcast frequency transmission in unison with other...http://www.google.com.au/patents/US7536151?utm_source=gb-gplus-sharePatent US7536151 - Methods, systems, devices and computer program products for providing user-access to broadcast content in combination with short-range communication content