WO2012004771A1

WO2012004771A1 - Wireless handheld display device to display real time fuel filling information along with advertisement content

Info

Publication number: WO2012004771A1
Application number: PCT/IB2011/053053
Authority: WO
Inventors: Cherish Tota; Gautham Bohra
Original assignee: Cherish Tota; Gautham Bohra
Priority date: 2010-07-08
Filing date: 2011-07-08
Publication date: 2012-01-12

Abstract

A wireless handheld display device (10) to display real time fuel filling information along with advertisement content, the device (10) comprising: a processor unit (12) for controlling the overall operation of the device (10); a storage unit (14) for storing data files; a first display unit (16) to display output of fuel dispenser operational data; a second display unit (18) to display advertisement content;a first wireless communication module (20) providing means for communicating with another communication device through a communication network to fetch fuel dispensed data for said first display unit (16); a second wireless communication module (22) providing means for communicating with another communication device connected to a base station (30) through a communication network to fetch data for said second display unit (18) displaying advertisement content; a wireless input unit (24) including at least one operational functionality relating to a fuel dispensing unit and display of advertisement content on the said second display unit (18); a input unit (26) for operatively communicating said wireless input device (10) with said processor unit (12) and with the other components of the device (10); and a power unit (28) including battery providing power for the device (10) in the normal operation mode.

Description

WIRELESS HANDHELD DISPLAY DEVICE TO DISPLAY REAL TIME FUEL FILLING INFORMATION ALONG WITH ADVERTISEMENT CONTENT

RELATED APPLICATION INFORMATION

This application claims priority from Indian provisional Patent Application No. 1941/CHE/2010 dated onJuly 8, 2010. The entire content of which is incorporated herein by this reference. The applicants claim the benefit of this provisional application.

FIELD OF THE INVENTION

The present invention relates to a hand-held display device. More particularly, the present invention relates to a wireless handheld display device to display real time fuel filling information along with advertisement content and related method and system that assist consumers in the fuel stations.

BACKGROUND OF THE INVENTION

Fuel stations have gained lots of importance in the today's scenario. This is primarily due to the increase in the number of automobiles on road every year. It is common that when a consumer goes to get fuel at the fuel station there is a waiting period for sometime while the fuel is being filled in the vehicle. The fuel attendant requests the consumer to look and concentrate at the fuel meter to check if the right amount of fuel is being filled in the vehicle while commencing the fuel filling activity. This requires acute concentration to look at the running fuel meter to get the accurate entered amount of fuel. Otherwise, at times lack of concentration leads to malpractices in the fuel filling activity whereby a consumer end up getting less fuel. Further, normally looking at the running fuel meter from a distance also causes inconvenience and confusion.

In other instances, the consumer sits and stares straight from the windshield while the fuel is being filled. Usually the person has nothing to do at this time, especially if the consumer is alone. Phones are not allowed to use within the fuel stations which leaves few minutes in the hands of the consumer. The whole attention of the consumer is directed only to the fuel filling activity. The contemporary technological advances reaching the consumers have impacted and benefited them in various ways. Thus several minutes of drawing attention of the consumer to the advertising content are available in the inactive time. In such a situation, the capability of placing advertising in front of the consumer as often as possible is a most desirable goal. Specifically, the capability of focusing the advertising to the individual consumer increases the returns and benefits multifold.

Accordingly, in this era of fast paced technology where a consumer is constantly in touch with various modes and mediums of technological advancements, the potential for reaching these consumers with advertising content is increasingly becoming a need as well as a reality. The potential returns on connecting consumers with advertising contents with the use of such technological applications are enormous. The capability of capturing the attention of the consumer only for a few moments can provide significant benefits and returns. However, the existing fuel stations are limited in that either the advertisements are visible on the sideways on display boards, posters, hoardings, display panels, placards tucked on walls or poles which only have a glance impact to the consumers. The attention span of a consumer to such advertisement display is momentary such that he or she may notice the advertisement only in a passing glance. Furthermore, the implementation and maintenance of such advertising means and systems is costly in that changes are manually intensive to replace such modes and means of advertisements. It is, therefore, desirable to provide a display device to display in real time fuel filling information along with advertisement content that overcomes the above-noted disadvantages associated with conventional as well as previous systems and methods in the related field and which targets the individual consumer in order to capture his or her attention, and is easy to employ and implement.

OBJECTS OF THE INVENTION

The afore-mentioned limitations and inadequacies of conventional fuel filling services and fuel stations are substantially overcome by the present invention, in which a primary object is to provide a day and night readable wireless handheld display device displaying fuel-filling information that can be easily deployed in the premises of fuel stations during fuel filling activity.

Another object of the present invention is to provide a wireless handheld display device displaying real time fuel filling information and at the same time showing high quality advertisement content independently having day as well night readability by a radio frequency wireless communication.

Yet another object of the present invention is to provide a wireless handheld display device which functions with lowest possible consumption of electricity/power.

Yet another object of the present invention is to provide a wireless handheld display device which can be fixed or kept anywhere on the windscreen of a vehicle.

Yet another object of the present invention is to provide a wireless handheld display device which works with increased work efficiency and reduced electric power at any voltage within the operating limit without the need of any external power source.

Yet another object of the present invention is to provide a wireless handheld display device with a built-in interface to complete the fueling transaction with ease and convenience.

Yet another object of the present invention is to give value addition to the invented device whereby advertisement content can be updated through secured user input interfaces, such as secured computer ports, Universal Serial Bus (USB), wirelessly or through any similar interfaces.

Yet another object of the present invention is to provide a display system and method which enhances the fuel filling activity in a fuel station.

Yet another object of the present invention is to provide a system and method that allows consumers to watch high quality advertisement content along with fuel filling information on the wireless handheld display device during the fuel filling operation.

SUMMARY OF THE INVENTION

For achieving the above mentioned objects, the present invention, thus, discloses a wireless handheld display device to display in real time fuel filling information along with advertisement content and related method and system that assist consumers in the fuel stations. The wireless handheld display device displays fuel filling information and advertising content to a consumer during fuel filling activity using wireless links received wirelessly. Wireless links may involve short-range or local wireless links and may also involve longer range remote wireless links.

The display device of the present invention is capable of being fixed on anywhere on the windscreen of the cars or vehicles, serves dual purpose. While it enables the consumer to view the simulated fuel filling details on the display panels and complete the fueling transaction sitting in his/her car or vehicle, the display device is also capable of displaying advertisement content on the advertisement display panel while the fuel filling activity is being completed.

The invention in one implementation, therefore, encompasses one or more wireless handheld display devices in a wireless network that may wirelessly transceive content files that are addressed to such devices. Accordingly, only a wireless handheld display device with the exact same address may receive the content files during the fuel filling activity at the fuel station.

Another implementation of the invention encompasses a method. The method comprises the steps of transceiving an identification of an address of a wireless handheld display device to which content files are to be sent by radio frequency wireless transmission using wireless links during fuel filling activity at the fuel station.

Yet another implementation of the invention encompasses a system for wirelessly distributing content files to a hand-held wireless display d wireless handheld display device during fuel filling activity at the fuel station.

BRIEF DESCRIPTION OF THE DRAWINGS

The following drawings illustrate certain exemplary embodiments of the invention as presently preferred. It is to be understood that the invention is not limited to the embodiments disclosed as examples, and is capable of variation within the scope of the present invention:

FIG. 1 is a block diagram of the wireless handheld display device in accordance with the present invention;

FIG. 2 is a schematic block diagram illustrating the schematic operational arrangement of the various units/components of the wireless handheld display device in accordance with the present invention.

FIG. 3 is a schematic block diagram illustrating one implementation of the wireless handheld display device in wireless network in accordance with the present invention.

DETAILED DESCRIPTION OF THE INVENTION

As used herein 'data' and/or 'content' is considered to include pictures, music, video, data, documents and other forms of information and/or digital information.The terms 'content', 'packet' and 'packet data,' as used in the present disclosure, are interchangeable and may include any type of encapsulated data, including datagrams, frames, packets, and the like, and the encapsulated information may include voice, video, data, and/or other information. It is understood that'data' and/or 'content' files are digital files made up of digital data.

A wireless handheld display device 10 to display real time fuel filling information along with advertisement content which can be fixed anywhere on the windscreen of a vehicle is provided. The display device 10 is configured to operate on built - in rechargeable batteries. The display device 10 uses radio frequency wireless technology to transfer wirelessly the data from the fuel dispenser unit. Thus, the display device 10 acts as a remote display which can be easily fixed or kept on the windscreen to monitor the fuel filling activity in real time.

Referring now to FIGS. 1, 2 and 3, a wireless handheld display device 10 provided by the present invention comprises a processor unit 12 for controlling the overall operation of the device 10; a storage unit 14 for storing data files; a first display unit 16 to display output of fuel dispenser operational data; a second display unit 18 to display advertisement content;a first wireless communication module 20 providing means for communicating with another communication device through a communication network to fetch fuel dispensed data for said first display unit 16; a second wireless communication module 22 providing means for communicating with another communication device connected to a base station 30 through a communication network to fetch data for said second display unit 18 displaying advertisement content; a wireless input unit 24 including at least one operational functionality relating to a fuel dispensing unit 32 and display of advertisement content on the said second display unit 18; a input unit 26 for operatively communicating said wireless input device 10 with said processor unit 12 and with the other components of the device 10; anda power unit 28 including battery providing power for the device 10 in the normal operation mode.

As shown in Fig. 1, the wireless display device 10 comprises a first display unit 16 and a second display unit 18. The first display unit 16 includes components such as a fuel dispensing LED display array 34. In a preferred embodiment, the LED display array 34 not being limited to is a seven segment display/PLED character display and a fuel dispensing nozzle indicator 36 for displaying dispensing station 32 status and fuel filling data/content. The data is streamed into the second display unit 18 as the fuel dispensing progresses. The first display unit 16 comprises plurality of significand digits and decimal places separated by dots to display information related to, for example fuel content information, fuel filling and flow rate information, price of the fuel and the like. Thus, being equipped with LED display array 34, the wireless hand-held display device 10 of the present invention can be fixed and kept on the windscreen of the vehicle for the real time monitoring of the fuel filling activity and information. The display unit uses radio frequency wireless technology to transfer wirelessly the real time fuel filling information from the fuel dispenser unit which is displayed through the first display unit 16 of the wireless handheld display device 10.

The second display unit 18 comprises user-friendly display panel which may include a LCD (Liquid Crystal Display), TFT (Thin Film Transistor) or OLED (Organic Light-emitting Diode) or similar new generation LCD or LED (Light-emitting Diode) flat-panel display screens. The second display unit 18 runs the advertisement content being streamed from the base station 30. The advertisement content may also be stored in the storage unit 14 and/or be fed through input unit 26 into the wireless display device 10 for its display on the second display unit 18 during fuel filling activity.

Preferably, the outer body (not shown) of the device is made of high quality Poly carbonate mixed with ABS material with enclosures having provisions to affix and remove the wireless handheld display device 10 on the windscreen of a vehicle. The first and

second display units

16, 18 are housed in a weatherproof enclosure to ensure protection of internal units/components (e.g., power supply, LCD panel, controller, and wireless transceiver) from the environment. Thus, the body of the device 10 covers the whole wireless display device 10 assembly. The materials preferred are rubberized plastic or a combination of rubber and plastic and the like materials so that it provides better grip and if it comes in contact with the vehicle surface is designed as such not to damage the surface of the vehicle. The wireless handheld display device 10 also has enhanced backlighting to ensure that colors and visual presentation of all advertisements and commercials can be easily seen by the consumer at any time of the day, whether in bright sunny conditions, in lighting conditions hindered by bad weather, or at night-time. The design of the display device 10 is compact in that it comprises hood design with grips, front bezel to align displays, back cover to house battery, charging unit and the magnetic stripe reader, display and keypad for credit card transaction and a handle to hold the display device 10.

The wireless handheld display device 10 comprises an integration of a number of features heretofore unavailable in the fuel dispensing industry. The display device 10 includes multi-media capabilities to provide an audio/visual experience during the fueling operation. Since the display device 10 has to be employed and implemented in rugged outdoor conditions, the display comprises a brightness enhancement means to provide convenient viewing of multicolor presentations by the consumer in all weather conditions. The wireless handheld display device 10 provides feedback to an internal controller to control the level of display lighting during all ambient conditions.

As shown in FIG. 2, the wireless handheld display device 10 comprises a processor unit 12 which provides monitor and control functions for all aspects of display device 10 operation. The processor unit 12 may comprise a 32 bit microcontroller with advanced RISC (Reduced Instruction Set) architecture having many built-in peripherals to monitor and control the wireless display device system and its operations. Connected to the processor unit 12, not being limited to, the first display unit 16, the second display unit 18, the storage unit 12, first wireless communication module 20, second wireless communication module 22, input unit 26, wireless input unit 24 and power unit 28.

The display device 10 is configured with a power unit 28 comprising power adapter and power supply in-built rechargeable lithium battery. The display device 10 is also equipped with fuel dispenser unit software in consonance with the various components of the display device 10 for the real time fuel filling activity. The storage unit 12 comprises a flash memory or a plurality of flash memories or a combination of storage means including ROM, RAM, Hard drive, or other memory storage device. The storage unit 12 stores information during operation of wireless handheld display device 10.

In a preferred embodiment, the storage unit 14 comprises, not being limited to, suitable size NAND flash memory chip which is used to temporarily store the data of the fuel filling information and advertisement contents. The data can be updated or retrieved anytime by use of input unit 26 being provided with user input interfaces, such as but not limited to the plug and play type Universal Serial Bus (USB) port connected directly to the processing unit. The user input interfaces may also include for example, keypads, on screen keypads, touch screen input means, touch pad, microphone, pointing device etc. The processor unit 12 also interfaces to a transmitter/receiver which provides the transmission means for the wireless communications to one or more wireless handheld display devices 10 equipped to communicate therewith. The transreceivers are coded in such a way that the data transmitted or received will not collide with one or more fuel dispenser units 32 in the vicinity. The processor unit 12 is also interfaced to a wireless input unit 24 comprising:a dedicated input element including a button or a touchpad; and an instruction through an input unit 26 of the said wireless handheld device 10.

The firstwireless communication module 20 being connected to a fuel dispenser unit for a communication purpose tracks the fuel dispensing operation and the second wireless communication module 22 in its operational mode gets connected to a base station 30 for communication of advertisement content to the second display unit 18. Further, the said second wireless communication module 22 is capable of audio and video transmission to stream advertisement content to the consumers during the fuel filling activity.

The wireless display device 10 comprises a digital electronics circuit module comprising a base board on which accommodates all the digital electronic components. All the electronic components are mounted on the board, for example on a Rigid Glass Epoxy FR4 type 4 layer printed circuit board. The board includes all the connectors to which adapters may be interfaced. The device 10 comprises, not being limited to, following connectors such as computer board connectors, display panel interface connectors, WiFi interface connector, Zigbee interface connector and unused interface expansion connector.

Suitable surge and over voltage protection parts are populated in the

display units

16, 18 for transient voltage protection which are capable of being thermostatically controlled to ensure that the LCD temperature does not exceed a prescribed setting. The power unit 28 is provided with one or more in-built lithium rechargeable battery to power the whole system. The power unit 28 is also provided with power adapter and interfaces therefore to power the said wireless handheld display device 10 from an external power source. Remote charging terminals and connectors are provided as re-charging source for the in-built batteries. The electronic circuit of the wireless display device 10 circuit is optimized as such to consume minimum power while in use.

The wireless handheld display device 10 comprises a input unit 26 that accepts accessories including radio-frequency identification (RFID) unit, a smart card attachment, card slot including magnetic stripe reader (may also be a card swipe unit) into which a customer may insert a credit card or other card having a readable magnetic (or optical) strip to pay for the fuel which was dispensed, or any other function provided by the insertion of a card having a readable magnetic strip. The system may also accommodate a camera for consumer security, a coupon dispenser, and like features. These attachments may be integrated into the wireless handheld display device 10 if desired.

The system configuration of the present invention are adapted to perform following operations such as power on control, keypad and display control, communication with the fuel dispenser unit 32, capturing and displaying dispensing unit 32 status with ID, communication with base station 30 server for downloading advertisement content; display of advertisement content on the second display unit 18 of the display device 10, handling fuel filling transactions such as credit card transactions; monitoring status of the power source for example charge status the built in battery, error handling during the fuel filling activity.

Further, the wireless handheld display device 10 is provided with one or more sensors for sensing the insertion or removal of the nozzle assembly of the fuel dispensing unit 32. The sensor interface monitors the amount of fuel being dispensed to the consumer. The display device 10 also provides provisions for other sensors used for any number of functions to enhance the fuel filling experience of the consumer. The sensor interface may comprise various components to acquire the fuel flow rate of the fuel dispenser unit 32. The signal from these sensors are processed and updated in the

display units

16, 18 through the processor unit 12.

The

display units

16, 18 of the wireless handheld device 10 comprises the video interface and audio interface for providing an audio/visual effect corresponding to the programmed information generated for the consumer during fuel filling activity. A video interface provides the interface between the processor unit 12 and the display, and an audio interface provides the audio signal coupling between the speakers and the processor unit 12. Suitable audio amplifier components are used to give excellent audio effects. The wireless handheld display device 10 also has enhanced backlighting to ensure that colors and visual presentation of all advertisements and commercials can be easily seen by the consumer at any time of the day, whether in bright sunny conditions, in lighting conditions hindered by bad weather, or at night-time. The backlight circuit used may comprise RGB color LEDs to drive the backplane of the display screen. The intensity of the lights is controlled by the processor unit 12. It may comprise a dedicated RGB LED driver IC which can be directly controlled by the processor unit 12 commands. Membrane type soft keypad is provided to operate the wireless handheld display device 10. All the keypad inputs are directly connected to the processor unit 12. The keypad provides one mechanism for the user to make selections, enter information, and otherwise provide input to the wireless handheld display device 10.

The core of the processor unit 12 is new in technology innovations and operated nano-seconds of pulse width. The ultrahigh speed operation of the processor unit 12 ensures precise and fast control of the display device 10 in real-time, conserving power more efficiently, which is a must for the today's environment norms and international standards especially prevalent in the premises of a fuel station.

Referring now to FIG. 3, the fuel filling activity at the fuel station is carried out through the fuel dispenser units 32. The present invention encompasses, the fuel dispenser units 32 functions and operations of which is analogous to the fuel dispenser units 32 that are currently used at most fuel stations. The fuel filling operation starts (now shown) with the activity of a consumer parking his or her vehicle at a fuel dispensing location such as a conventional fuel station for dispensing fuel.

The fuel dispenser unit 32 has a fuel nozzle assembly for dispensing the fuel into the consumer's vehicle. When a consumer enters a fuel station to purchase fuel, he or she parks the vehicle near to the fuel dispenser unit 32. The attendant at the fuel station removes the nozzle assembly from the fuel dispenser unit 32 and inserts the nozzle into the vehicle fuel tank opening. The wireless handheld display device 10 is fixed or kept on the windscreen of the vehicle for the real time monitoring of the fuel filling activity and information. Alternatively, the fuel station attendant stands to the notice of the consumer holding the hand held display device 10. Removal of the nozzle assembly from the fuel dispenser unit 32 is sensed by a sensor which triggers a signal to the hand held wireless display device 10 that a fuel filling activity is being resumed. During this activity, the data collected from the fuel dispensing unit 32 is transmitted to the wireless handheld display device 10 and the fuel nozzle indicator 36 on the first display unit 16 turns green indicating 'Nozzle-IN' operation. The fuel nozzle indicator 36 on the first display unit 16 of the device turns red indicating 'Nozzle-OUT' operation with the end of fueling activity receiving a signal from the dispenser unit 32. The collected data may comprise: i) data related to fuel dispensing nozzle activated or not; ii) data related to the amount of fuel being dispensed; and iii) data related to actual quantity of fuel being dispensed.

Further, while the consumer is being attentive high resolution advertising contents are displayed on the second display unit 18 of the wireless handheld display device 10 simultaneously with the real time running fuel filling and flow information being displayed through the first display unit 16. Thus, during the course of the fuel filling activity, the wireless display device 10 runs advertisement content on the second display unit 18 in the form of commercials or product promotions, and updates, for example, news, weather, traffic conditions, sports etc with real time fuel filling information. When the fuel filling activity is completed the attendant at the fuel station inserts the nozzle assembly back into the fuel dispenser unit 32. This triggers a sensor to 'wrap up' the visuals being shown on the screen of the display device 10 presenting a closing message to the consumer. At this point, the programming may jump to an end-of-fueling commercial message which is presented to the consumer for example as a 'Thank You' for purchasing fuel. The advertising content can be interspersed, or layered in any fashion with the daily update information in order to maintain consumer's attention during the fueling operation. The advertising content is not limited to the products and services offered for sale by the associated retail store or chain of stores, but may include anything.

As shown in FIG. 3, the wireless handheld display device 10 is provided with a first wireless communication module 20 providing means for communicating with another communication device through a communication network to fetch fuel dispensed data and a second wireless communication module 22 providing means for communicating with another communication device connected to a base station 30 through a communication network to fetch data for second display unit 18 displaying advertisement content. The fuel dispenser units 32 are equipped with the ability to transmit data/content files wirelessly being provided with fuel dispenser adapter using a wireless transfer data protocol, such as but not limited to IEEE 802.15.4 standards through first wireless communication module 20. The said first and second wireless communication module 22 conform to a standard or a combination of standards from the group consisting of Zigbee communication module, Blue-tooth communication module, WiFi communication module and/or RF communication module.

The wireless handheld display device 10 is powered by power adapter and/or in-built battery. Once it is prompted to an appropriate power source it is switched on by operating the on/off switch (not shown) being provided on the display device 10. Once the device is switched on, the wireless handheld device 10 detects the authorized wireless network and configures itself. Thereafter, the display device 10 automatically starts communication through first wireless communication module 20 with the fuel dispenser adapter unit and if available displays fuel dispensing details on the first display unit 16. If the fuel dispenser adapter is not available or detected by the display device 10 the nozzle indicator 36 prompts showing the un-availability of the fuel dispenser adapter. In such a situation, the wireless handheld display device 10 checks connectivity through second wireless communication module 22 with the base station 30 and streams advertisement content on the second display unit 18 of the display device 10.

Once the fuel filling activity starts, the fuel dispenser adapter being provided with a fuel dispenser transceiver transmits the fuel dispensing data that is received by the zigbee radio adaptor and passed on the processor unit 12. The processor unit 12 uses this data to present the relevant fuel dispensing details on the first display unit 16 of the wireless handheld display device 10. Thus, the signals transmitted from the fuel dispenser transceiver include data that represents the content to be displayed on the first display unit 16 of a wireless handheld display device 10, for example fuel filling information like amount of fuel, price of fuel, advertisement content, Nozzle - in/out indications etc.

Thewireless handheld display device 10is capable of communicating using the Wireless Application Protocol (WAP). For example, the wireless handheld display device 10 may send and receive content and/or packet data formatted according to WAP. It is understood that the use of WAP in the present disclosure is for purposes of example and that other wireless communication protocols may be used to implement various features of the present disclosure.

In a preferred embodiment, wireless data transfer to a wireless handheld display device 10 is accomplished by using Zigbee, a specification for a suite of high level communication protocols using small, low-power digital radios based on the IEEE 802.15.4 protocols and wireless data transfer techniques like it. Zigbee supports radio frequency (RF) applications that require a low data rate, long battery life and secure networking. In the multi-band ZigBee transceiver, a Multi-Mode Modem (MMM) selects any one of a European version standard using 860 MHz band, aUSversion standard using 920 MHz band, and a worldwide version standard using 2.4 GHz ISM band among IEEE 802.15.4 standards. A multi-band ZigBee transceiver for supporting IEEE 802.15.4 wireless communications includes an intelligent channel selection block, which selects a channel to minimize the influence of many interferers.

To distinguish the trasmitter's signals, each wireless display device 10 has its own unique radio frequency (RF) device ID to avoid cross communication interference between one or more wireless handheld display devices 10 in the vicinity. A content file can be addressed to a particular wireless handheld display device 10 and transmitted from a standard-compliant radio transmitter over a geographic area. Only a standard-compliant receiver display device 10 with its own unique identifiable radio frequency (RF) device ID within the transmitter's range will receive such file.

Although this invention has been disclosed in the context of certain preferred embodiments and examples, it will be understood by those skilled in the art that the present invention extends beyond the specifically disclosed embodiments to other alternative embodiments and/or uses of the invention and obvious modifications and equivalents thereof. Further, the various features of this invention can be used alone or in combination with other features of this invention as expressly described above. It is intended that all such variations and modifications fall within the scope of claims appended herebelow.

Claims

A wireless handheld display device to display real time fuel filling information along with advertisement content, the device comprising:

a processor unit for controlling the overall operation of the device;

a storage unit for storing data files;

a first display unit to display output of fuel dispenser operational data;

a second display unit to display advertisement content;

a first wireless communication module providing means for communicating with another communication device through a communication network to fetch fuel dispensed data for said first display unit;

a second wireless communication module providing means for communicating with another communication device connected to a base station through a communication network to fetch data for said second display unit displaying advertisement content;

a wireless input unit including at least one operational functionality relating to a fuel dispensing unit and display of advertisement content on the said second display unit;

a input unit for operatively communicating said wireless input device with said processor unit and with the other components of the device; and

a power unit including battery providing power for the device in the normal operation mode.
The wireless handheld display device according to claim 1, wherein the said first and second wireless communication module conforming to a standard or a combination of standards from the group consisting of Zigbee communication module, Blue-tooth communication module, WiFi communication module and/or RF communication module.
The wireless handheld display device according to claim 2, wherein the said first wireless communication module being connected to a fuel dispenser unit for a communication purpose.
The wireless handheld display device according to claim 2, wherein the said second wireless communication module being connected to a base station for a communication purpose.
The wireless handheld display device according to claim 1, wherein the said processor unit running fuel dispenser unit software for the real time fuel filling activity.
The wireless handheld display device according to claim 1, wherein the said second wireless communication module capable of audio and video transmission.
The wireless handheld display device according to claim 1, wherein the said wireless input unit comprising:

i) a dedicated input element including a button or a touchpad; and

ii) an instruction through an input device of the said wireless handheld device.
The wireless handheld display device according to claim 1, wherein the said input unit comprising secured computer ports, such as Universal Serial Bus (USB), stripe reader, touch screen input means, keypad or other input means for data updation, communication and/or upload.
The wireless handheld display device according to claim 1, wherein the said storage unit comprises a flash memory or a plurality of flash memories or a combination of storage means including ROM, RAM, Hard drive, or other memory storage device.
The wireless handheld display device according to claim 1, wherein the said first wireless communication module being wirelessly connected to a fuel dispenser adapter performing fuel dispenser component function being used during fuel filling activity.
The wireless handheld display device according to claim 1, wherein the said power unit comprising the power adapter and interfaces therefore to power the said wireless handheld display device from an external power source.
The wireless handheld display device according to claim 1, wherein the said first display unit is a fuel dispensing LED display array comprising plurality of significand digits and decimal places separated by dots.
The wireless handheld display device according to claim 1, wherein the second display unit is selected from the group consisting of LCD (Liquid Crystal Display), TFT (Thin Film Transistor) or OLED (Organic Light-emitting Diode) or similar new generation LCD or LED (Light-emitting Diode) flat-panel display screens.
The wireless handheld device according to claim 1, further comprising backlighting means to ensure that colors and visual presentation of all advertisements and commercials can be easily seen by the consumer at any time of the day, whether in bright sunny conditions, in lighting conditions hindered by bad weather, or at night-time.