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Publication numberWO2008005893 A3
Publication typeApplication
Application numberPCT/US2007/072579
Publication date29 Jan 2009
Filing date29 Jun 2007
Priority date30 Jun 2006
Also published asUS20080004962, WO2008005893A2
Publication numberPCT/2007/72579, PCT/US/2007/072579, PCT/US/2007/72579, PCT/US/7/072579, PCT/US/7/72579, PCT/US2007/072579, PCT/US2007/72579, PCT/US2007072579, PCT/US200772579, PCT/US7/072579, PCT/US7/72579, PCT/US7072579, PCT/US772579, WO 2008/005893 A3, WO 2008005893 A3, WO 2008005893A3, WO-A3-2008005893, WO2008/005893A3, WO2008005893 A3, WO2008005893A3
InventorsShanmugavelayutham Muthukrishnan, Martin Pal
ApplicantGoogle Inc, Muthukrishnan Shanmugavelayuth, Martin Pal
Export CitationBiBTeX, EndNote, RefMan
External Links: Patentscope, Espacenet
Slot preference auction
WO 2008005893 A3
Abstract
A method for auctioning advertisement positions in a medium is disclosed. The method comprises receiving slot preference information comprising a first series of rankings at which an advertiser prefers to place a first advertisement relative to other advertisements on a medium, wherein two or more of the rankings in the first series are non-sequential, receiving a single bid for placement of the first advertisement at any of the rankings in the first series, and associating the first advertisement with a first ranking in the first series if the first ranking has not been previously associated with a different advertisement.
Classifications
International ClassificationG06Q40/00
Cooperative ClassificationG06Q30/08, G06Q30/0275
European ClassificationG06Q30/08, G06Q30/0275
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