EP2520084A4 - Method for identifying video segments and displaying contextually targeted content on a connected television - Google Patents

Method for identifying video segments and displaying contextually targeted content on a connected television

Info

Publication number
EP2520084A4
EP2520084A4 EP10844152.8A EP10844152A EP2520084A4 EP 2520084 A4 EP2520084 A4 EP 2520084A4 EP 10844152 A EP10844152 A EP 10844152A EP 2520084 A4 EP2520084 A4 EP 2520084A4
Authority
EP
European Patent Office
Prior art keywords
video segment
displayed
targeted content
video segments
contextually targeted
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
EP10844152.8A
Other languages
German (de)
French (fr)
Other versions
EP2520084A2 (en
Inventor
Zeev Neumeier
Edo Liberty
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Inscape Data Inc
Original Assignee
TV Interactive Systems Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US12/788,721 external-priority patent/US8595781B2/en
Application filed by TV Interactive Systems Inc filed Critical TV Interactive Systems Inc
Priority to EP12178359.1A priority Critical patent/EP2541963B1/en
Publication of EP2520084A2 publication Critical patent/EP2520084A2/en
Publication of EP2520084A4 publication Critical patent/EP2520084A4/en
Ceased legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • H04N21/44224Monitoring of user activity on external systems, e.g. Internet browsing
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/70Information retrieval; Database structures therefor; File system structures therefor of video data
    • G06F16/78Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • G06F16/783Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/44Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
    • H04N21/44008Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving operations for analysing video streams, e.g. detecting features or characteristics in the video stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/83Generation or processing of protective or descriptive data associated with content; Content structuring
    • H04N21/845Structuring of content, e.g. decomposing content into time segments
    • H04N21/8456Structuring of content, e.g. decomposing content into time segments by decomposing the content in the time domain, e.g. in time segments

Abstract

Systems and methods for identifying which video segment is being displayed on a screen of a television system. The video segment is identified by deriving data from the television signals, the derived data being indicative of the video segment being displayed on the screen. This feature can be used to extract a viewer's reaction (such as changing the channel) to a specific video segment (such as an advertisement) and reporting the extracted information as metrics. The systems and methods may further provide contextually targeted content to the television system. The contextual targeting is based on not only identification of the video segment being displayed, but also a determination concerning the playing time or offset time of the particular portion of the video segment being currently displayed.
EP10844152.8A 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television Ceased EP2520084A4 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP12178359.1A EP2541963B1 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US29071409P 2009-12-29 2009-12-29
US12/788,721 US8595781B2 (en) 2009-05-29 2010-05-27 Methods for identifying video segments and displaying contextual targeted content on a connected television
PCT/US2010/057153 WO2011090540A2 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television

Related Child Applications (2)

Application Number Title Priority Date Filing Date
EP12178359.1A Division EP2541963B1 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television
EP12178359.1 Division-Into 2012-07-31

Publications (2)

Publication Number Publication Date
EP2520084A2 EP2520084A2 (en) 2012-11-07
EP2520084A4 true EP2520084A4 (en) 2013-11-13

Family

ID=44307446

Family Applications (2)

Application Number Title Priority Date Filing Date
EP12178359.1A Active EP2541963B1 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television
EP10844152.8A Ceased EP2520084A4 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television

Family Applications Before (1)

Application Number Title Priority Date Filing Date
EP12178359.1A Active EP2541963B1 (en) 2009-12-29 2010-11-18 Method for identifying video segments and displaying contextually targeted content on a connected television

Country Status (4)

Country Link
EP (2) EP2541963B1 (en)
CN (2) CN107846561B (en)
HK (1) HK1252983A1 (en)
WO (2) WO2011090540A2 (en)

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US9258383B2 (en) 2008-11-26 2016-02-09 Free Stream Media Corp. Monetization of television audience data across muliple screens of a user watching television
US9386356B2 (en) 2008-11-26 2016-07-05 Free Stream Media Corp. Targeting with television audience data across multiple screens
US9519772B2 (en) 2008-11-26 2016-12-13 Free Stream Media Corp. Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device
US9560425B2 (en) 2008-11-26 2017-01-31 Free Stream Media Corp. Remotely control devices over a network without authentication or registration
US9986279B2 (en) 2008-11-26 2018-05-29 Free Stream Media Corp. Discovery, access control, and communication with networked services

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US10419541B2 (en) 2008-11-26 2019-09-17 Free Stream Media Corp. Remotely control devices over a network without authentication or registration
US9961388B2 (en) 2008-11-26 2018-05-01 David Harrison Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements
US10977693B2 (en) 2008-11-26 2021-04-13 Free Stream Media Corp. Association of content identifier of audio-visual data with additional data through capture infrastructure
US10567823B2 (en) 2008-11-26 2020-02-18 Free Stream Media Corp. Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device
US10631068B2 (en) 2008-11-26 2020-04-21 Free Stream Media Corp. Content exposure attribution based on renderings of related content across multiple devices
US10880340B2 (en) 2008-11-26 2020-12-29 Free Stream Media Corp. Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device
US10116972B2 (en) 2009-05-29 2018-10-30 Inscape Data, Inc. Methods for identifying video segments and displaying option to view from an alternative source and/or on an alternative device
US8769584B2 (en) 2009-05-29 2014-07-01 TVI Interactive Systems, Inc. Methods for displaying contextually targeted content on a connected television
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US10192138B2 (en) 2010-05-27 2019-01-29 Inscape Data, Inc. Systems and methods for reducing data density in large datasets
US9838753B2 (en) 2013-12-23 2017-12-05 Inscape Data, Inc. Monitoring individual viewing of television events using tracking pixels and cookies
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CN103152639A (en) * 2013-03-25 2013-06-12 天脉聚源(北京)传媒科技有限公司 Method and device for correcting television program list
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MY184629A (en) 2013-11-27 2021-04-11 Mimos Berhad Method and system for determining a location of an indoor receiver
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US9955192B2 (en) 2013-12-23 2018-04-24 Inscape Data, Inc. Monitoring individual viewing of television events using tracking pixels and cookies
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CN104754377A (en) * 2013-12-27 2015-07-01 阿里巴巴集团控股有限公司 Smart television data processing method, smart television and smart television system
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CN108337925B (en) 2015-01-30 2024-02-27 构造数据有限责任公司 Method for identifying video clips and displaying options viewed from alternative sources and/or on alternative devices
KR102345650B1 (en) * 2015-02-10 2021-12-30 삼성전자주식회사 System for providing location-based information and device thereof
CA2982797C (en) * 2015-04-17 2023-03-14 Inscape Data, Inc. Systems and methods for reducing data density in large datasets
KR20180030885A (en) * 2015-07-16 2018-03-26 인스케이프 데이터, 인코포레이티드 System and method for dividing search indexes for improved efficiency in identifying media segments
CN108293140B (en) 2015-07-16 2020-10-02 构造数据有限责任公司 Detection of common media segments
WO2017011770A1 (en) * 2015-07-16 2017-01-19 Vizio Inscape Technologies, Llc System and method for improving work load management in acr television monitoring system
US10080062B2 (en) 2015-07-16 2018-09-18 Inscape Data, Inc. Optimizing media fingerprint retention to improve system resource utilization
WO2017011792A1 (en) 2015-07-16 2017-01-19 Vizio Inscape Technologies, Llc Prediction of future views of video segments to optimize system resource utilization
US10447828B2 (en) 2016-03-01 2019-10-15 Microsoft Technology Licensing, Llc Cross-application service-driven contextual messages
BR112019019430A2 (en) 2017-04-06 2020-04-14 Inscape Data Inc computer program system, method and product
CN109089172B (en) * 2018-04-11 2021-01-15 北京奇艺世纪科技有限公司 Bullet screen display method and device and electronic equipment
CN109120996B (en) * 2018-08-31 2021-08-13 深圳市万普拉斯科技有限公司 Video information identification method, storage medium and computer equipment
CN112016440B (en) * 2020-08-26 2024-02-20 杭州云栖智慧视通科技有限公司 Target pushing method based on multi-target tracking
CN113301382B (en) * 2021-05-07 2022-12-13 北京百度网讯科技有限公司 Video processing method, device, medium, and program product

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Publication number Priority date Publication date Assignee Title
US9154942B2 (en) 2008-11-26 2015-10-06 Free Stream Media Corp. Zero configuration communication between a browser and a networked media device
US9167419B2 (en) 2008-11-26 2015-10-20 Free Stream Media Corp. Discovery and launch system and method
US9258383B2 (en) 2008-11-26 2016-02-09 Free Stream Media Corp. Monetization of television audience data across muliple screens of a user watching television
US9386356B2 (en) 2008-11-26 2016-07-05 Free Stream Media Corp. Targeting with television audience data across multiple screens
US9519772B2 (en) 2008-11-26 2016-12-13 Free Stream Media Corp. Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device
US9560425B2 (en) 2008-11-26 2017-01-31 Free Stream Media Corp. Remotely control devices over a network without authentication or registration
US9576473B2 (en) 2008-11-26 2017-02-21 Free Stream Media Corp. Annotation of metadata through capture infrastructure
US9589456B2 (en) 2008-11-26 2017-03-07 Free Stream Media Corp. Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements
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Also Published As

Publication number Publication date
EP2541963B1 (en) 2021-03-17
HK1252983A1 (en) 2019-06-06
CN107846561B (en) 2020-11-20
WO2011090540A3 (en) 2011-09-29
WO2011090540A2 (en) 2011-07-28
EP2541963A2 (en) 2013-01-02
EP2541963A3 (en) 2013-04-17
WO2011090541A3 (en) 2011-10-27
EP2520084A2 (en) 2012-11-07
WO2011090541A2 (en) 2011-07-28
CN102771115B (en) 2017-09-01
CN107846561A (en) 2018-03-27
CN102771115A (en) 2012-11-07

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