Choose the version that fits your needs
Google Custom Search allows you to create a search engine that reflects your knowledge and interests. With Google Site Search you'll enjoy additional features and support to help you integrate Google search into your website. Learn more about the features of Google Site Search.
You can convert an existing search engine to Google Site Search by visiting that search engine's Control panel and selecting the Business edition tab.
| Google Custom Search Get Started | Google Site Search Get Started |
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| Who's it for? | Everyone | Businesses, or organizations with advanced customization needs |
| Typical use case | Creating a search engine for any collection of websites across the web | Adding a search engine to a business's public website |
| Cost | Free | Starts at $100 / year |
| Search websites that you choose |  |  |
| Search the entire web | | Not available |
| Display ads | Required, except for non-profits and schools. You can also make money with AdSense for Search. | No ads |
| Change your search results' colors, and upload your own logo | |
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| XML feed of search results (allows you to design your own user interface for search results) |
Not available | |
| Google branding optional | Not available | |
| Guaranteed email support | Not available | (English only) |
| Phone support | Not available | Available for additional fee |
| Get Started | Get Started |